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Selling Fashion Online

Join us at this practical workshop designed to help fashion brands increase online sales.

About Selling Fashion Online

Image of a group of people in a room taking notes.

Join this hybrid workshop to gain a comprehensive understanding of the options available for establishing a successful e-commerce fashion business.

Who Should Attend:
Clothing, accessory, jewellery brands, and visionary designer-makers gearing up to amplify their business through e-commerce.

During this workshop you will learn to:

  • explore diverse online sales avenues – from online wholesale platforms to setting up your bespoke e-commerce store
  • discover how to craft a brief tailored for an exceptional e-commerce platform
  • navigate through various e-commerce models, including marketplace, consignment, dropship, and pretail
  • pinpoint the perfect online sales channels for your unique brand
  • uncover invaluable tips on boosting your online sales.

By the end of this session, you'll emerge with a roadmap to refine your online sales strategy to increase your sales and your brand's digital success.

This workshop is led by Alison Lewy MBE. A luminary in the fashion industry, Alison Lewy will tap in to her wealth of experience to delve into crucial aspects such as setting up your own e-commerce store, preparing design briefs, and choosing the right sales channels.

You can attend in-person or online via Zoom or listen to the recording in your own time.

About the Business & IP Centre

The British Library Business & IP Centre supports people to start, protect and grow their businesses. More information is available on our website

You are welcome to take part in our regular programme of workshops and events. View our full programme of events

Dates and times