How to develop your business strategy – Business Model Canvas

Explore the two most effective methods to develop a winning strategy for success – the Business Plan and the Business Model Canvas – and determine which is best for your vision.

In this workshop, Pete Schonbeck (Productschön Business Advice) will introduce you to the fundamental considerations for developing a business strategy. You will learn how to plan effectively, conduct thorough market research and create realistic financial forecasts.

Through attending, you will gain a much better understanding of how to effectively position your business for growth. The session will cover:

• two key business planning tools: the Business Plan and the Business Model Canvas
• how to define your customer relationships and customer segments
• how to do effective market research and develop successful marketing practices
• how to generate sales and which pricing model to choose
• how to formulate your cost structure.

Part of the Business Masterclasses collection.