Behind the shelves: how to get your products stocked in retail

In this workshop, Anne-Sophie Martin-Kukah shares insider consumer goods and retail knowledge typically kept behind closed doors.

By attending this workshop, you will:

• Gain insider industry insights that will help you understand retailer expectations.
• Avoid common mistakes that cost founders time, money and momentum.
• Build confidence in how to position your brand.
• Learn how to assess whether retail is the right step for your business.
• Find out what ‘retail-ready’ really means and how buyers assess emerging brands.

Whether you’re still shaping your idea, preparing for your first pitch, or already stocked and looking to grow, this session will help you move forward with greater confidence and focus.

Presented by:

Anne-Sophie Martin-Kukah is a retail and consumer brand growth consultant with over 15 years’ experience working across global Fast Moving Consumer Goods brands and retailer-facing programmes.